Relocators Inks Deal with First Franchisee to Expand in Key Markets Across New York
As the new year gets underway, Ray Conroy is bringing Relocators’ signature moving, clean-out, estate sale and storage services to consumers in Southern Nassau County.
Entrepreneurship has been a part of Ray Conroy’s life for the past decade. With the help of a business partner, he launched a car company that grew to where it was handling all aspects of the automotive industry, from towing and transporting to order repairs. But after building the business for 10 years, he found that he was running out of road. Conroy didn’t want to deal with a business reaching its plateau—instead, he wanted to be a part of a brand with more potential for growth.
Right away, Conroy thought of his friend Robert Esposito, the founder of Relocators. Having known Esposito for a few years, he was familiar with the Syosset, New York-based brand’s position as an up and coming leader in the moving and franchise space. So, when Esposito officially launched a business ownership opportunity, Conroy jumped at the chance to be involved.
“I love Rob—I’ve known him for a few years now. So, when I saw him create this opportunity, I thought it would be the perfect chance to make a huge change for me and my family,” Conroy said. “What makes Relocators so special is that it approaches the moving industry with a family friendly foundation. Rob isn’t a hit and run guy—he has designed this business to promote long-term relationships with clients in order to continue building the brand. It’s impressive how he operates things, and I’m looking forward to duplicating the system that he’s already established in Southern Nassau County.”
Relocators is far from a traditional moving company, as it isn’t focused solely on traditional moving services. In addition to helping people move from point A to point B in a stress-free and efficient manner, the brand also offers clean-out, estate sale and storage services to its customers. That ability to offer more than one service gives Relocators a strong competitive edge that can’t be found anywhere else. While most moving companies face off-seasons when the weather is bad, Relocators is able to experience consistent growth from season to season by diversifying its offerings. That then leads to more revenue streams for franchisees.
Recognizing that advantage, Conroy decided to sign on as Relocators’ first franchisee. However, as he’s gone through training and started ramping up his business, Conroy has realized that what truly makes Relocators unique is its focus on building and maintaining customer relationships.
“Being Relocators’ first franchisee just felt right,” he said. “I have full faith in the company because it’s coming from Rob, who’s dedicated himself whole heartedly to the development of this concept. The business model that he’s created is completely different from anything else out there—you can’t compete with our customer service. The other day, for example, I did an estimate for a woman in a wheelchair who was having us move and store her furniture while her walls were being painted. We were only there for about 30 minutes or so, but I had the opportunity to sit down with her and help her look at different paint swatches. That level of attentiveness is unheard of in the industry, and it’s what inspires me to build my own Relocators business. At the end of the day, your clients are welcoming you into their homes. I want them to know that every person they interact with will be nice, provide a high quality service and show up on time. Rob has taught me to handle every customer interaction like it’s a referral or a friend.”
Conroy is gearing up for the official launch of his Relocators franchise on January 1, 2018. He’s purchased trucks and hired a team who will help serve New York’s Southern Nassau County. And this is just the beginning of Relocators’ New York expansion plans—backed by strong awareness among consumers and prospective franchisees in the area, the brand is planning to saturate its home state with growth initiatives in place for markets like Westchester and Brooklyn. Between Relocators’ proven business model, momentum as a franchisor and affordable initial investment that ranges from $127,488 to $199,220, the brand is poised to solidify its position as a major force in the moving segment of the franchising industry going forward.
“We’re definitely closing out the year on a strong note with the official signing of our first franchise location. That momentum is sure to follow in 2018 as Ray’s location launches and we continue to make Relocators a household name in New York,” said Esposito. “Ray is the perfect first franchisee for our brand—he understands the importance of balancing quality work with top tier customer service. As we continue to expand, I’m looking forward to working with Ray—along with other franchisees who have yet to join our system—to create successful businesses that support the local communities they call home.”